We’re Aly and Travis. We have three kids and, if we’re being honest, we never planned on starting a company. Lunette Lullaby started because we didn't have a choice.
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Shortly after our third baby was born, our world was pulled out from under us. Our two-year-old, Elsie, got sick fast. What we thought was a standard ER visit ended with the words every parent dreads:

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“Your daughter has leukemia.”
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The hospital is now our life. In those sterile rooms, we realized how much the "small things" matter for Elsie’s comfort. But when we looked at her favorite stuffed animals, we saw synthetic fillers, plastics, and harsh dyes—things we just couldn't justify putting next to her while her immune system was fighting so hard.
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So, we made her something better.
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We created a bunny made from 100% GOTS-certified organic cotton. No toxins, no plastics, and no harmful chemicals. Just the softest, purest materials for kids who are fighting the biggest battles.
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Why We Do This
We know what it’s like to feel alone in a hospital wing at 3:00 AM. Because of that, giving back isn't a "bonus"—it’s why we’re here.
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• The 10-for-1 Promise: For every 10 bunnies sold, we donate one to a child currently undergoing pediatric cancer treatment. It’s our way of sending a little bit of hope to another family in the thick of it.

 
We aren't a big corporation. We’re just two parents navigating treatments, hospital halls, and life with three kids, trying to make things a little softer for the next family.
 
Thank you for being part of Elsie’s legacy and helping us support these little warriors.
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With love, Aly & Travis